We are in the midst of a major transformation in the business
landscape, one that’s being driven by disruptive technologies such as
cloud and mobile computing, social media, and big data analytics, says
Jacqueline Woods, global vice president for Growth Solutions.
There are tremendous opportunities to grow, but also increasing
pressures to compete. Most companies are not prepared to face the
challenges and meet today’s opportunities, Woods said during a keynote
at Datanami‘s recent Leverage Big Data event.
“If you think about what’s going on in the digital marketplace, there
are new economies that are emerging, sharing economies like Airbnb and
Lyft and new forms of banking like Apple Pay,” Woods said during her
presentation.
“These new business are forcing traditional firms to rethink how they
compete. So how has competition changed? And how will companies need to
optimize their IT infrastructure capabilities in order to be
competitive? We think that it’s going to play a pivotal role in your
posture as firm in order to be more competitive.”
The companies that are best situated to compete in the emerging
data-driven economy are those that are “strategic IT connectors,” Woods
says. To find out if you work at a strategic IT connector, check out a
video of Woods’ keynote below.
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